You might not want to pick up a Penguin anymore. The new Google Penguin 4.0 update is just around the corner, featuring new and (you could argue) improved upgrades. Think of it like the Terminator, just in Penguin form. The way this new Penguin
If you are in an industry that has a first page of Google dominated by large directory site listings, then Barnacle SEO could be the solution you’ve been looking for. Now, Barnacle SEO isn’t a new thing. It’s the term coined by Will Scott of Search Influence waaay
I often get asked what the difference between Pay Per Click (PPC) and organic Search Engine Optimisation (SEO) is, so I thought I would write a short blog on it to set the record straight. PAY PER CLICK (PPC) PPC does what it says on the
Over the past 10 days I’ve been noticing some dramatic shifts on keyword ranking across all of our sites. I don’t mean the usual mid-monthly, ‘Google Dance’, I’m talking keywords flying in from nowhere to the first page of Google, hanging around for a day
Google confirmed yesterday that its mobile-friendliness algorithm update will start rolling out on April 21st as per its announcement in early march. If you’ve checked your results and they’re still appearing on mobile devices without having a mobile-friendly website, don’t get too excited as
Google has made a pretty dramatic change to the way it displays In-Depth articles in its Search Engine Results Pages (SERPs). Historically, Google has always segmented them with a Section Title and displayed an Image Snippet for each result, which made them stand out on
Google has announced that it will shortly be rolling out a new algorithm update, this time targeting doorway pages on websites. Describing it as a, ‘Ranking Adjustment’ to the already existing doorway page classifier, this change will target pages that exist purely to increase a
There have been a few sightings over the last couple of days of a new ‘Slow’ badge appearing in some search results pages. Back in July 2014 I pushed out a similar blog article to this when Google launched its ‘mobile friendly’ badge, warning users
It appears that something major is going on with the Google Algorithm, although Google are yet to confirm if it’s a Penguin or Panda update. SEO chatter started up earlier this week that people were seeing keyword rankings going into flux. Also, MozCast is
There has been quite a bit of chatter in the SEO community about an algorithm update. People started reporting the signs on 23rd of January and based on the length of time since the last big one, we all braced for impact. I’m happy to
