


What Does Project Magi Mean for Digital Marketing?
Search engine giant Google recently revealed that they are working on a new innovation under the code name “Magi.” The aim is purportedly to remain competitive in the search engine market that is increasingly revolving around AI-backed search engines like Microsoft’s Bing. At present, Google

5 Reasons Why You Should Be Selling Online
Online retailing is expanding rapidly, with around 30% of the retail market now located on the net. Traders that don’t engage with the benefits of selling online might experience a downturn in business as customers persist with their migration to online shopping. It can

Get Ready for Google Analytics 4
Universal Analytics is going away and being replaced by Google Analytics 4 (GA4), with the final shutoff on the old software suite happening 1st July 2023. If you’re still using Universal Analytics, we’d advise that you make the switch to Google Analytics 4 as soon

Why, When and How To Use PPC Effectively
Being found in search is possibly the most important thing you can do for a business after having a good website. However, there is so much more to search than simply optimising your site and products to appear naturally in Google results. Sometimes, an

Six of Our Favourite PPC Tricks and Tips
Did you know there are 63,000 searches every second on Google? It’s a mind-boggling number. And when you think how much potential there is to capture even a small fraction of business from those searches, it’s enough to make any company take their search engine

Five of Our Favourite Modern Web Design Trends
Web design trends change all of the time. What can feel fresh and modern at one point can look dated and bland just a few years later. Keeping on top of your website is crucial to any business, and taking inspiration from modern web design

Marketing Trends To Look Out For in 2021
After the year nobody bargained for, 2021 offers a chance for businesses to be a little less reactive, and a little more planful. Making the right decisions on your marketing from the outset could make all the difference. That’s where this post comes in.

Google Core Web Vitals and Page Experience Update
Seen the Core Web Vitals report in your Google Search Console recently but not had a chance to explore it? Here, we explain exactly what it is, and why, from a Search Engine Optimisation (SEO) perspective, it’s crucially important to the future of your website

Our Festive Opening Hours 2020
Well, I think we’d all rather see the back of 2020. I know I would! Despite the pandemic, we’ve managed to successfully carry on with business as usual from home, making sure our employees and clients remain safe during a very challenging time for us

